Canalys
Canalys Forum 2024
Berlin and Miami
The Canalys Forums are global gatherings of the brightest minds in the IT channel industry, offering a platform to explore the latest trends, forecasts, and strategies. Each event delivers independent insights from Canalys analysts, providing a collaborative space where top partners and vendors connect, share knowledge, and shape the future of their businesses.
Challenge
Canalys needed a revitalised conference experience that would engage more than 3,000 senior tech leaders across global locations. The goal: to facilitate impactful discussions, showcase cutting-edge technologies, and create high-value networking environments that reflect the innovative spirit of the IT channel.
Solution
With this year’s theme, UNITE, we brought to life three key pillars: Challenge, Change & Champion. TBA produced an integrated and immersive event experience, featuring:
- Dynamic digital signage and large LED screens inspired by the forum’s signature mountain theme
- Venue-wide branding, including hotels, conference halls, and networking areas
- Technical production for main plenaries, 1:1 meeting zones, and expert-led hubs
- The Canalys Festival – a standout finale in Miami designed to spark meaningful, relaxed connections among attendees
Results
2,600+
strategic meetings facilitated
20+
expert-led sessions across both locations
700+
attendees in Berlin
480+
attendees in Miami
