San Miguel

San Miguel​ San Miguel Terrace The Summer Sip at Somerset House For five consecutive years, the San Miguel Terrace has become a celebrated summer hotspot in London. Partnering with Carlsberg Group, TBA crafted a vibrant brand experience that connects consumers with San Miguel’s authentic Spanish DNA while creating a standout destination at Somerset House.  Challenge […]

Lenovo

Lenovo Race to create A World-First with Lenovo ​ We partnered with Lenovo and Formula 1 to deliver a world-first in brand storytelling: a towering projection on London’s Walkie-Talkie skyscraper. Celebrating Lenovo’s multi-year partnership with Formula 1 and the UK’s growing passion for the sport, the activation transformed the city skyline into a stage for […]

Delta

Delta Airlines Paris 2024 Olympic Games Creating an Ultra-Premium Olympic During the Paris 2024 Olympic Games, TBA crafted an exclusive and unforgettable VIP hospitality experience for Delta Airlines’ C-level executives. Set within the stunning Penthouse of the Bulgari Hotel, the activation blended personalised luxury, Olympic energy, and elevated brand storytelling, delivering a truly world-class brand […]

California Wines

California Wines Immersive Experience Reimagine traditional wine tasting Solution We designed a three-zone, tech-enabled tasting journey that blended digital storytelling with natural elements. Key features included:  Live Californian Flora and Fauna: Guests were immersed in the sights and scents of Napa through real botanical installations and natural materials flown in from the region.  Virtual Vineyard […]

1664 Blanc

1664 Blanc Wilderness Festival Elevating brand presence To elevate brand presence at Wilderness Festival, TBA reimagined the festival bar as a Parisian-inspired oasis, fusing classical architecture with immersive design. Drawing on the elegance of the Louvre, we crafted a unique space that transitioned effortlessly from a laid-back daytime lounge to a high-energy nighttime destination. With […]