For the 18th consecutive year, TBA proudly delivered Kia UK’s National Dealer Conference, bringing together almost 1,000 delegates at the ACC Liverpool. The event celebrated performance across the dealer network while setting a clear direction for Kia’s ambitions towards 2026
Challenge
Kia UK required a large-scale national conference that balanced celebration with strategy. The event needed to unite attendees in a seamless environment that could showcase new business priorities, reinforce dealer engagement, and highlight key product moments including the arrival of Kia’s all new B-SUV EV.
Solution
We delivered a fully integrated, end-to-end conference solution at the ACC Liverpool. Taking responsibility for delegate management, venue build, and live show delivery, designing and producing every element of the event.
A true turnkey event from full logistical planning, food and beverage, spatial and exhibition design, staging, AV, content delivery, and event software. A carefully choreographed show flow ensured transitions between strategic presentations, awards moments, and car and van showcases were motivating and engaging.